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Kin Euphorics

A New York brand that builds drinks around adaptogens and nootropics rather than around a spirit.

More about Kin EuphoricsWho they areFrequently Asked Questions

Origin
Brooklyn, United States
Founded
2017
Founder
Jen Batchelor
Producer’s site
kineuphorics.com

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Mix & Match
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  • Any 6 7% off
  • Any 24 10% off
Any mix of drinks, from any brand.Counted by listing, however many bottles each holds. Works across the whole shop, sale items included, and only the highest tier counts. The discount applies automatically at checkout.

Products

More about Kin Euphorics

Who they are

Jen Batchelor founded Kin Euphorics in 2017, in Brooklyn, after studying Ayurveda — the Indian system of medicine that treats balance between body and mind as the point of the exercise. She came from a family of distillers, and the question she set out to answer was what a social drink would look like if it were designed around how people want to feel rather than around alcohol.

The first release was High Rhode, a bittersweet made-to-mix bottle. Cans followed, and the range now runs from bottles built for mixing to ready-to-drink cans. Bella Hadid joined as a co-founder in 2021.

Kin call the field braincare, and each drink is formulated toward a particular hour of the day rather than a particular flavor category — which is why the range reads as morning, evening and social rather than as red, white and sparkling.

If you like Kin Euphorics

  • Sparkling · 0.0%

    Spain

    Elivo Zero Zero Deluxe Sparkling (750 mL)

    A Chardonnay sparkling in the cava mould — straw-gold, a long bead, dry enough to toast with.

    • Vegan-Friendly
    • Halal Certified

    (2)Rated 4.0 out of 5 from 2 reviews

    $28.00 - or subscribe and save up to 5%

    FREE shipping

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  • White · 0.0%

    Italy

    Princess Alternativa Bianco Dry (750 mL)

    The still, dry white in the alternativa range, bottled under natural cork.

    • Vegan-Friendly
    • Halal Certified

    (7)Rated 4.0 out of 5 from 7 reviews

    $25.00 - or subscribe and save up to 5%

    FREE shipping

    Add to cart
  • Red · 0.0%

    France

    Pierre Chavin Pierre Zéro Prestige Merlot (750 mL)

    Bodied, structure, generous notes of ripened red fruits and spices with vanilla aromas.

    • Vegan-Friendly

    (1)Rated 4.0 out of 5 from 1 review

    $29.99 - or subscribe and save up to 5%

    FREE shipping

    Add to cart
  • Sparkling · 0.0%

    Spain

    Senorio de la Tautila Espumoso Blanco (750 mL)

    A dry Spanish sparkling made the brut way, then dealcoholized.

    • Vegan-Friendly
    • Halal Certified

    (9)Rated 4.9 out of 5 from 9 reviews

    $25.00 - or subscribe and save up to 5%

    FREE shipping

    Add to cart
Frequently Asked Questions
Who founded Kin Euphorics?

Jen Batchelor, in Brooklyn in 2017. Bella Hadid joined as a co-founder in 2021.

What are adaptogens and nootropics?

Two families of ingredient. Adaptogens are plants used to help the body handle stress; nootropics are compounds associated with cognitive function. Kin build every drink around a combination of the two.

Is Kin alcohol-free?

Yes. The range is made without alcohol rather than dealcoholized, so there is none to remove.

What is the difference between the cans and the bottles?

The cans are ready to drink. The bottles are made to mix, in the way a spirit is — poured over ice and lengthened with a mixer.

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